About
Andus Labs

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We Help Leaders Make the Leap into the AI Era

Andus Labs is a generative design and development firm that helps leaders transform how they work with AI. We work with teams to see the future clearly, develop AI fluency, and build new systems in 90 days or less.

How We Work

AI is a Medium for Thought, Knowledge, and Collaboration

Executive Teams and Boards

We use AI-powered simulations to evaluate strategic options, assess trade-offs, and test assumptions—to enhance clarity and mitigate risk.

AI and Innovation Officers

We shape coherent enterprise strategies, steward responsible use, track AI use cases, and communicate value—to ensure alignment, transparency, and trust.

Marketing Leaders

We reimagine strategy with AI-generated narrative testing, network intelligence, and AI-assisted scenario planning—to ensure relevance and reduce wasted media spend.

Communications and IR Teams

We view AI as a creative and integral medium for information. We optimize content for machine readability, performance, and generative storytelling—to amplify reach, reduce reputational harm, and embed adaptability.

People Leaders

We go beyond HR automation to modernize org charts, prioritize talent development, and enhance collaboration across teams—building more human, AI-fluent cultures from the inside out.

New Times Call for New Methods

Traditional strategy assumes a perfect plan before taking action. With AI, that mindset breaks down.

That’s why we apply Generative Thinking. It’s a fluid, iterative approach to working with AI that treats intelligence—both human and machine—as creative material to build from.

Here’s how we execute with Generative Thinking in mind:

  • Start with real problems, not hypothetical use cases.
    We begin where the friction is felt—inside your team, your workflows, and your decision points.
  • Build working prototypes in days, not months.
    We move quickly to make the abstract tangible, because seeing what’s possible changes how teams think and act. 
  • Learn through iteration, not lengthy analysis.
    Every build is a feedback loop. We evolve based on what works, not what sounds good in a deck.
  • Scale what works. Abandon what doesn’t.
    We don’t cling to pilots. We operationalize momentum and walk away from anything that can’t prove value.


Generative Thinking puts testing and learning at the center of strategy, and keeps human judgment in the loop. It’s how we turn AI from a powerful promise into new practices that can scale.

Meet the Team

Andus Labs was founded by thinkers and builders with a deep track record of shaping digital transformations, dating back to the earliest days of the internet.

For decades, we’ve partnered with pioneering leaders in culture, technology, and business to guide the creation and deployment of new platforms that add value for people, organizations, and society.

Today, Andus Labs is the next chapter in that work—a focused response to the profound challenges and generational opportunities AI now presents.

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Chris Perry
Founder & Managing Partner

Chris Perry is Founder and Managing Partner at Andus Labs, where he leads strategy for human-centered AI, applied research, and corporate advisory. Previously, he was Chief Innovation Officer at Weber Shandwick and Chair of its Futures Lab. He advises Fortune 500 leaders on AI transformation—shaping org design, talent strategy, tech integration, and change programs. His work has been featured in Fortune, Forbes, The New York Times, and more, and he’s spoken at WebSummit, SXSW, Cannes Lions, and other global forums. His 2024 book, Perspective Agents, is a human guide to thriving in the AI era.

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Jennifer McTiernan
Co-Founder & Chief Operating Officer

Jennifer McTiernan is an entrepreneur, trained lawyer, and seasoned operator who has worked across startups and global tech firms to turn human values—like equity, privacy, and trust—into scalable systems and strategies. She has broad experience with public, private, and venture-backed tech companies, including Ocho and Block, Inc. (formerly known as Square, Inc.). Jennifer graduated from and has taught at Yale Law School. Before law school, she was the founding Executive Director of CitySeed, a nationally recognized non-profit that celebrated its 20th year in 2024. She is a Fellow of Hopper College at Yale.

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Amar C. Bakshi
Co-Founder & Chief Strategy Officer

Amar Bakshi is an artist and social entrepreneur focused on human flourishing and connection in an age of accelerating technology. He is the co-founder of Andus Labs and an entrepreneur-in-residence at MIT’s Center for Constructive Communication. He founded Shared_Studios, a global public art initiative that has connected nearly one million people across 30+ countries through life-size video Portals. These immersive spaces have hosted intimate conversations—from refugee camps to presidential offices—in partnership with the UN, Google, and the Smithsonian. Previously, Amar reported across a dozen countries for The Washington Post, launched CNN’s foreign analysis site, and served in the office of the U.S. Ambassador to the UN. He is a graduate of Yale Law School, Johns Hopkins SAIS, and Harvard.

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Douglas Rushkoff
Co-Founder & Scholar-in-Residence

Named one of the “world’s ten most influential intellectuals” by MIT, Douglas Rushkoff is an author and documentarian exploring human autonomy in the digital age. His 20 books include Team Human and Present Shock. He is known for coining the terms “digital natives,” “media virus,” and “social currency,” and for PBS Frontline documentaries including Merchants of Cool, Generation Like, and The Persuaders. Douglas is a Professor of Media Theory and Digital Economics at CUNY/Queens and founder of the Laboratory for Digital Humanism, as well as a Fellow at Institute for the Future, advisor to nonprofits, and artist in residence at CX.

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Chris Perry
Managing Partner

Chris is a strategist with decades of digital innovation experience, Chris founded an early AI lab and advises Fortune 500 firms. He wrote Perspective Agents, a guide for the AI age.

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Jennifer McTiernan
Chief Operating Officer

As a seasoned operator, Jennifer has worked across startups and global tech firms to turn human values—like equity, privacy, and trust—into scalable systems and strategies

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Amar C. Bakshi
Chief Strategy Officer

Amar designs spaces where connection and technology meet. As founder of Shared Studios, he’s built platforms that transform abstract ideas into real-world engagements. 

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Douglas Rushkoff
Scholar in Residence

Doug is a leading voice on technology’s societal impacts. Author of Team Human and over 20 books, he promotes human agency over technical acceleration. 

We're Hiring

Andus Labs is attracting an extraordinary portfolio of clients and assignments. As we grow rapidly, we’re building a team with the clarity, creativity, and conviction to create a positive impact for people. If you thrive in complexity, move with intent, and build with purpose, we’d love to meet you.

We’re hiring AI builders, strategic advisors, and client partners to create this new type of firm from the ground up.

Leadership Perspectives

What We Offer

Andus Labs partners with leaders to build AI fluency and future-ready organizations. 

Our offerings include Residencies for peer-driven learning and strategic perspective, Leadership Advisory to shape and align AI strategy at the executive level, and Embedded Labs that integrate AI into day-to-day operations through hands-on collaboration and real-world experimentation.

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